Self-service, white-label

Self-Service Merchant Onboarding
via Link

Your merchants onboard themselves through a shareable link β€” a white-label individual/business application form, an approval center with audit log, and direct onboarding with the acquirer.

Tenant sends a link

Customized

→
Merchant fills it out

Data + documents

→
Approved

Ready to operate

White-label under your brand
Self-service with no friction
40+ endpoints de API
Multi-level flexible hierarchy
How It Works

Onboarding in 3 Steps

1

Share the Link

The tenant generates a unique onboarding link and sends it by email or WhatsApp, or posts it on the website β€” all under the tenant's brand.

suamarca.com/credenciar
2

Merchant Registers

White-label form: company details, documents and bank details. Upload a CNPJ, articles of incorporation and proof of address.

5 minutos
3

Approval and Activation

Approval center with audit log. Manual approval with decision history. The merchant is activated and onboarded directly with the acquirer.

Automatic or manual

Multi-Level Hierarchy

Tenant

Platform

→
Reseller

Distributor

→
Merchant

Business

Resources

Everything You Need to Scale Onboarding

Link Generator with Analytics

Each tenant generates unique links and tracks them in real time: active, used, expired and revoked links, and conversion rate. Full visibility into the onboarding funnel.

Complete Individual and Business Forms

Registration for individuals (CPF) and legal entities (CNPJ) with all required fields. Upload documents, bank details and articles of incorporation in a single form.

White-Label Total

Form under the tenant's brand: logo, colors and domain. The merchant never sees "Ezcale" β€” the experience is 100% the tenant's.

Flexible Hierarchy

Tenant, reseller, merchant. Each level has its own permissions. Admin controls who can onboard whom.

Direct Onboarding with the Acquirer

Approved merchants are onboarded automatically with the acquirer (Cappta). Bidirectional merchant/acquirer sync β€” no manual registration in two systems.

Multi-Level Roles

Admin, manager, merchant, distributor. Each profile can see and do only what it is authorized to. Granular access control.

Comparison

Manual vs. Automated

Criteria Manual Process With Ezcale
Onboarding time 3-7 business days 5 minutos
Document collection Email, WhatsApp, manual Form upload
Approval One-off manual review Approval center with audit log
Form branding Generic PDF or email White-label of the tenant
Scalability Limited by team capacity Unlimited
Hierarchy Planilha Tenant → Reseller → Merchant
Acquirer onboarding Manual, separate system Direct and automatic
Operating cost High (dedicated team) Zero (self-service)
FAQ

Frequently Asked Questions

Can a merchant onboard independently?

Yes. The tenant shares an onboarding link. The merchant opens it, enters company details, uploads documents and waits for approval β€” all self-service, without intervention from the tenant.

How does approval work?

The tenant approves merchants in a central workflow with a complete audit log β€” a history of who approved each application, when and with what justification. After approval, the merchant is onboarded automatically with the acquirer.

Which documents are required?

Configurable per tenant. Typically: CNPJ/CPF, articles of incorporation, partner's identity document, proof of address and bank details. The tenant defines which fields are required.

Does the form appear under my brand?

Yes. Fully white-label: the tenant's logo, colors and domain. The merchant completes the application in an experience entirely under the tenant's brand β€” with no reference to Ezcale.

Can I manage resellers and sub-merchants?

Yes. The hierarchy supports multiple levels: tenants onboard resellers, and resellers onboard merchants. Each level has its own permissions and visibility.

Scale Merchant Onboarding Without Growing Your Team

Self-service, white-label onboarding with direct acquirer registration. Your merchants onboard themselves under your brand.